PAD file is short for Portable Application Description file, which is used to store information about a software application and make the download site submission more convenient.
How does it work? PAD uses a simplified XML syntax to carry all the basic information of the software author and software, such as contact info, system requirements, price, file names, download URL and so on. If the software author wants to submit his software to download sites for his customers to download, he doesn’t need to submit the software to it, but the PAD file instead.
In this way, it saves much time for both the software author and the download site webmasters and program librarians to automate program listing. So that software author can submit his software to more download sites in a short time with sufficient information about his software.
And how could PAD submission helpful for sales? Well, as we all know, usually most people would go to the download sites to get what they need if they want some software. And the more download sites you can submit your software to, the more chances for more people to find your software and download it. In short, to submit PAD file to more download sites, you can get your software more exposure to your target customers.
Moreover, the download URL included in the PAD file can also be of great help to promote your software. After the software gets listed in the download sites, the URL of our website is also shown on those sites, and each would be counted as a back link to our sites. And since most download sites have high authority and weight, the back links are considered as quality back links and really beneficial to improve the rankings of our website. Then, as the rankings keep climbing in the SERP, our website would gain greater visibility and attract more visitors and customers.
Now you’ve understood the importance of PAD submission to software promotion, the next thing you should do is to find a way to submit it to as many download sites as possible. After all the thousands of major download sites is not a small number, so if you want to submit your software manually one by one, that would be a really big work.
Go to get an auto submitter to quickly get all your work done. PAD submit worker and the likewise can be very helpful to you.